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Archive for the ‘Product Knowledge’ Category

PostHeaderIcon Market Yourself!

BEAUTY MAKE UP

BEAUTY MAKE UP

Breaking into the world of makeup artistry is not easy.  Many people go to school to become a makeup artist and some people are self taught.  Either way the competion is stiff.  So how do you get your name out there and get jobs?   Networking (through meet up groups, modelmayhem, facebook, etc.) is great and once you get some work and prove yourself more jobs will come but another great way is to market yourself using the internet.  I have seen it work for my husband.  He has great talent but he also has a great marketing tool, the intenet.  If you don’t have the money to create a web site (you know the saying, it takes money to make money), you can still market yourself on free web listing to get your name out there.  Most of these sites will allow you to create a profile, list some pictures and create coupons for discounts.  You can always upgrade to a more extensive listing for a fee.  That is up to you.  Some of the listing I recommend are:  showmelocal.com, merchantcircle.com, insiderpages.com and local.com.  Set yourself up on all of the sites and get your name out there, keep tweaking the sites and you will see results.

 

Good luck!

PostHeaderIcon The Care Of Cosmetics

THE MAKEUP SHOW NEW YORK CITY

Here’s what I’ve started to do after my husband threatened to throw it all away! We all get about a million free cosmetic bags with our gift with purchases (GWPs) so, I have one that goes in my purse, one that sits in my car, one that is in the bathroom, and then on my vanity table. Then I have about four more - one with all lipsticks and glosses, one with eye shadows, one with pencils and one with foundations and other necessities. Then, when I want to switch what is in my car or in my purse, I just pull the necessary stuff from the cosmetic bags and put the others away. And, probably every year, I throw out some of the old stuff.

Another idea is to get a functional, plastic set of stackable drawers, which is nice for things like lipstick, gloss, pencils, and bodycare items. It looks relatively neat, and is a great clutter-buster. If you get the clear kind, you can see everything inside, and you could even label the fronts with what the contents are.

If you organize everything in a fun way, you could even treat it like shopping for new makeup every time you choose your products for the day!

Vicki Kellner